BRIDGES partnership continued its 5-year cooperation and realizes additional activities to contribute to the joint development and improvement of regional economic resilience through innovation, value chain integration and stabilisation of transregional collaboration schemes in the post-COVID 19 era.
The Hungarian consortium partner of the BRIDGES project Pannon Business Network (PP7) (PBN) aimed at focusing on the economic analysis of the healthcare related manufacturing with special attention to rehabilitation in West Transdanubian Region and Hungary and the surrounding areas
Background of the value chain activity carried out by PP7 is the own facility called AT.HOME. Based on a decade and a half of international business development, ten years of healthcare and five years of digitization experience of PBN and by getting know the Finnish good practice learned in the INTENCIVE Interreg Europe project – “Showrooms to demonstrate technological solutions related to health and wellbeing” in October 2019 PBN established the AT.HOME - Smart Senior Room the end of 2021, which is a Pilot Project and also the Action of the regional Action Plan in the INTENCIVE project. Value chain mapping is an essential tool to carry on the development of AT.HOME and the realization of activity groups organized around it.
As a result of regional and international learning processes these actors can cooperate to work on product development to help renew the elderly care at home. Value chain mapping was essential to identify the regional and international peaks and valleys and complementarities, to position AT.HOME in the national and international value chain for health care with special attention to rehabilitation and to plan in accordance with regional actors common projects to be realized in the region with possible involvement of regional, national and/ or international actors.
During the value chain mapping, PBN reviewed the domestic, regional and global trends in health care related manufacturing. Value chain mapping as a tool helped PBN to be able to model diversification potential within regions, and types of collaborative actions between and among relevant regions.
On the course of the value chain mapping, PBN identified product ideas, the needed technology, the potential research and business partners to cooperate with, the near-shoring and in-shoring possibilities. PBN also examined the possibility of interregional cooperation with BRIDGES Partners and with further EU actors. On the same time, PBN concentrated on the local and national policy environment, investigated if the planned projects are in accordance with the local policy and how to go to the next step, to ensure financing to the realisation.
If you wish to learn our results in detail, please read our Regional Analysis on the BRIDGES project webpage under the following link.
Here you can read all analyses prepared by the partnership, for West-Transdanubia please open ‘Value Chain Mapping PP7’.
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